SOCIAL MEDIA & DIGITAL MARKETING
IT'S NOT IF YOU DO IT - IT'S HOW WELL YOU ARE DOING IT
Meet Jane
Jane is your next best customer, however she has never heard of you or met you.
While on social media tonight she asks her friends for referrals on a specific service and you are one of the many companies she learns about.
Jane starts researching each company her friends suggested. Jane is busy and trusts the recommendation of her friends, however she needs a little more info to make her final decision. She goes to each companies social media page and then their website. She is pretty sure but not ready to buy yet. She wants to "think about it" a little more. As she continues through her thinking your advertisements showing up in her social media and all over the internet. Your digital pursuit of her makes her buying decision easier and easier. Eventually she clicks and comes back to you ready to make her purchase.
Jane decides to work with the company that she feels like understands her, gets her, is relevant to her and made it easy for her to decide.
Jane represents most consumers today.
Jane didn't know how all this marketing happened- but what she does know is that this company was relevant to her life, seem to understand what she needs and made being found easy. You made it easy, you found her, so she picked you.
Companies that maximize their digital foot print, especially inside social media will increase engagement to the point that Jane will do more than purchase. Jane will most likely tells all of her friends on social media about you, engage with your social media and she may even start sharing your posts.
71% of consumers are more likely to make a purchase based on social media referrals according to pew research.
To be successful with social media you have to be consistent with compelling, interesting conversations that entice consumers to engage with you.
The hardest thing to do when running a business is to be consistent. This is where we can help!
We provide social content, posts, write blogs for you, respond to comments, update the themes and pictures on your page and more! The best part of all, everyone thinks you are the one doing it.
We make social media easy, fun and profitable!
To start meeting Jane and all of her friends, give us a call today!